Personalized Viewing Experiences Have Arrived
“Everyone in sports needs to stop and pay attention—re: AI Agents.
This isn't 'someday' tech. This is happening right NOW. AI-powered personalization is completely reshaping how we consume sports media. We're moving away from generic, one-size-fits-all broadcasts toward dynamic, personalized fan experiences.
Think TikTok -level personalization—but for live sports!”
- Shripal Shah Chief Digital Officer, @Next League